Cars

Published in Cars

Hyundai Santa Cruz pickuptrucks

Jan 13, 2015 Hit: 305 Written by 
Hyundai Santa Cruz Truck
Hyundai Santa Cruz Truck

“The Santa Cruz crossover truck concept meets the unspoken needs of a growing Millennial lifestyle we call ‘Urban Adventurers’,” said Mark Dipko, director, corporate planning, Hyundai Motor America.

“This new crossover allows them all the expandable utility they need throughout their active week, from work-life professionalism, to social interests, to a whole variety of outdoor pursuits, without the typical compromises they have come to expect from the industry’s current product offerings.”

 Pickuptrucks

Hyundai Santa Cruz Crossover Truck Concept Front End   Hyundai Santa Cruz Crossover Truck Concept Rear Three Quarter   Hyundai Santa Cruz Crossover Truck Concept Headlight 02

Hyundai Santa Cruz Crossover Truck Concept Wheels   Hyundai Santa Cruz Crossover Truck Concept Rear Taillight   Hyundai Santa Cruz Crossover Truck Concept Headlight 03

Hyundai Santa Cruz Crossover Truck Concept Bed   Hyundai Santa Cruz Crossover Truck Concept Headlight   Hyundai Santa Cruz Crossover Truck Concept Tailpipe

 

At the flip side, the wheel curves, top and cot rails in the open cot brag secure spikes for securing freight of distinctive shapes and sizes. Discussing the bunk, the tailgate can slide once more like a drawer to broaden the length of the couch in order to suit longer cargo. The tailgate can likewise be open or shut when the bunk is amplified.

In spite of the fact that it is just an idea right now, Hyundai's exploration proposes there could be a business opportunity for such a vehicle. The organization says that those under 30 make up only seven percent of all pickup deals, which are down more than five percent in the most recent decade. This has corresponded with an ascent in offers of CUVs (which have a general foot shaped impression like Santa Cruz), more than 50 percent of which are credited to ladies.

Santa Cruz Crossover Truck Concept

In the meantime, Hyundai says the idea isn't expected as an option to a conventional pickup and isn't planned to draw in customary pickup clients. Thus, towing abilities, payload and ground leeway weren't essential contemplations when planning the vehicle. Rather, the Santa Cruz Crossover Truck Concept is gone for CUV and car purchasers searching for a portion of the profits of a pickup truck, without a large number of the bargains natural in such vehicles.

Hyundai research revealed that not everyone who wants an open-bed vehicle is willing to accept the tradeoffs that come with it. As evidence of this, industry pickup truck share is down over five percent in the last 10 years, with the biggest shift among young adults, reflecting a need for something that more closely matches these morphing lifestyles. In the past, small trucks accounted for half of pickup sales, and they were particularly popular with younger buyers. Today, that same young truck market is almost non-existent, and millennials under 30 represent just seven percent of all pickup purchases. Women, who buy more than half of all CUVs sold, now account for only 10 percent of pickup sales. Santa Cruz is intended to meet the customer needs that the current truck product offering is simply not fulfilling.

Santa Cruz is for the growing population who sees and pursues the world differently, those who want all the traditional attributes of a small CUV, but need the day-to-day versatility of an open bed. It’s the crossover truck that meets the unspoken needs of Urban Adventurers.

 

 

Last modified on Friday, 06 March 2015 17:10
Read 305 times
Rate this item
(0 votes)

Post comment as a guest

0
  • No comments found

Most read

Web Hosing

gator

Top 5 events

Guide Products

New cars for 2015 :Honda
With automakers already having largely renewed their fleets of mainstream sedans and small cars, a ...
New cars for 2015 :Ford
In spite of the fact that it bears the Shelby name, this is the making of Ford's SVT group. It's ...
New cars for
Porsche is in the last phases of advancement of a more in-your-face form of its track-centered 911 ...
Porsche Boxster GT4 in
A Porsche Boxster model trying its hardest impression of a Michigan occupant and solidifying its ...
Hyundai Santa Cruz
“The Santa Cruz crossover truck concept meets the unspoken needs of a growing Millennial ...